Marketplace Mirakl, an innovative ecosystem leading the way in digital growth

By using Mirakl, companies increase their visibility thanks to the crucial role played by marketplaces in the dynamics of online purchasing. Potential customers expand, as do new market segments. What's more, Mirakl helps you cut costs by eliminating the need to invest heavily in your own e-commerce platform or in a costly marketing strategy. Likewise, the Mirakl software solution is easy to use and boasts a highly robust technical infrastructure, making it much simpler to manage online transactions.

With 400 well-established marketplaces attracting a growing number of loyal customers, Mirakl is growing every day, and is able to provide high standards in online sales. All the more so if you're planning to expand your business internationally.

marketplace Mirakl Connect is renowned for being a comprehensive and flexible solution for a wide variety of sellers who can easily offer their products on marketplaces.

The advantage of this type of platform is that it attracts a wide range of different profiles:

• Retailers who want to expand their product offering and customer base without increasing inventory,
• Manufacturers who want to sell their products directly to consumers without going through a new intermediary,
• Distributors who buy products in large volumes in order to resell them and generate added value,
• Brands wishing to sell products they manufacture themselves,
• SMEs (small and medium-sized enterprises) looking to increase their visibility and market share,
• Designers and small craftsmen who create one-off products or small series,
• Companies specializing in B2B, i.e. selling products to other companies.

Good to know: Eligibility criteria may vary depending on the marketplace used by Mirakl Connect. Marketplaces all have their own requirements and rules to be respected by sellers.

Mirakl Connect is a technology platform used by more than 400 marketplaces, which explains why the products sold depend largely on the Marketplace you wish to register on.

Overall, here are the different categories of products sold on marketplaces using Mirakl :

• Consumer goods such as clothing, beauty products, electronics, health and wellness items,
• Specific items for the home and garden, such as furniture and decorative items,
• Food and delicatessen products,
• Items dedicated to children, including baby equipment (strollers, car seats), children's clothing, educational toys and stuffed animals,
• Cultural and entertainment items, such as video games and books,
• Industrial equipment for professionals,
• Office supplies,
• Sports and leisure products, such as sports and outdoor equipment,
• Vehicles, such as bicycles and scooters,
• Feeding and care products for animals,
• Handcrafted and handmade products,
• Luxury items such as high-end accessories,
• Sustainable, eco-friendly products,
  Products that use renewable energies, such as solar panels,
• Innovative or technological products, such as connected objects and home automation equipment.

marketplace Mirakl Connect also offers a centralized dashboard for sellers, enabling them to track sales performance on partner platforms. In the event of returns or refund requests, marketplace offers specific management tools dedicated to professional sellers.

On the marketing side, marketplace is not to be outdone, as it guarantees sellers increased visibility and marketing strategies adapted to new challenges, thanks to recommendation algorithms and notifications to know which marketplaces are relevant and which opportunities not to be missed.

Last but not least, analysis tools enable you to compare opportunities and position yourself on market trends.

The commissions charged on marketplace Mirakl Connect Marketplace may vary depending on various factors such as the type of products sold, commercial practices and agreements entered into by marketplace. Overall, it is difficult to strictly define the commissions charged on Mirakl Connect Marketplace. This is because each of Mirakl's partner marketplaces has its own fee structure. To find out the fixed and variable commissions for the marketplace marketplace you're interested in, don't hesitate to ask platform representatives directly via Mirakl Connect.

By the way, the main advantage of Mirakl Connect is that you can register and sell your products free of charge. This means you can easily access the centralized platform and choose the best online marketplaces to sell your items free of charge.

Overall, commissions vary between 5% and 20% for retail marketplaces, with variations depending on the different categories of products sold. Due to the high value of certain products (luxury goods, highly sought-after digital products), commissions can sometimes be higher.

Like commissions, payment terms for sellers on marketplace Mirakl Connect cannot be strictly defined upstream. Indeed, each marketplace on the platform can propose its own payment terms. However, the standard payment term is organized around a periodic basis, generally monthly or weekly. The contract between the marketplace operator and the seller specifies this information and outlines the exact payment schedule. For example, the billing cycle may provide for payment to be initiated at the beginning or end of the following month, based on the sum of sales achieved.

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