BRICORAMA GUIDE
How to sell on Bricomarché
Contents
The Bricomarché marketplace is a popular platform for consumers and third-party sellers who want to develop their online business. To sell best on Bricomarché, you need to follow a few important steps. This will give you the best chance of success.
The Bricomarché marketplace sales model
The first point to consider is the fairly precise sales model on the Bricomarché marketplace. On the marketplace, each partner seller manages its own products, sets prices and handles logistics. They also pay a commission on each sale they make, which enables them to benefit from the very interesting features provided by the online sales platform. All the products offered follow the same lines as those sold on the company's main website, in similar fields.
Prepare your products for sale on the Bricomarché marketplace
Before you start selling items on the Bricomarché marketplace, don't hesitate to carry out a market study. This involves analyzing the products already offered on the website and identifying the niches in which you can position yourself.
In practice, certain sectors can stand out for being less competitive, such as innovative and environmentally-friendly accessories. Once you've done that, you can think about the prices you charge, calculating the various costs involved: logistics, commissions, production costs, etc. The prices you set on the marketplace must be competitive, which means comparing the prices you want to set with those of your competitors beforehand. Prices that are too high can scare consumers away, while prices that are too low can make them doubt the quality of your products, as well as reducing your sales. Finally, the preparation phase involves creating impactful descriptions including the main benefits of the products on sale and their technical specifications.
Register on the Bricomarché marketplace and set up your account
The crucial step is to create a seller account. All you have to do is go to the Bricomarché partner seller site and provide the required documents. These include your SIRET number, your company's bank details and some information about yourself. Once this has been done, you can freely configure your products by adding high-quality photos and optimized descriptions.
Optimizing your store and visibility on the platform
When your products are online, it means you're actually starting your business on the Bricomarché marketplace. As your online business evolves, you may need to make adjustments and adopt a better strategy. Don't hesitate to use precise, relevant keywords that are frequently used by consumers on the marketplace. You can integrate these keywords into your product titles and descriptions. During holiday periods, you can also offer discounts that will be appreciated by your customers. In addition, don't hesitate to encourage buyers to leave you reviews, which will have a positive impact on the visibility of your online store.
Ensuring good logistics over time
When you start out as a partner seller on the Bricomarché marketplace, you put all the chances on your side to succeed fully. However, you can sometimes lose motivation over time, and this can be felt in order management and logistics. To avoid this, don't hesitate to work with reliable carriers to ensure prompt delivery within the set deadlines. In the event of difficulties, it is always advisable to inform your customers as soon as possible. The same applies to returns or complaints.
Analyze results to improve
Bricomarché's marketplace provides sellers with key features that are highly appreciated. This enables them to analyze their results and thus improve their online stores. Look for periods of high demand to identify the most popular products. Remove products that aren't selling well and replace them with new items that consumers are looking for. Of course, you can experiment as much as you like, using the promotional features of the Bricomarché online platform. You can also take part in events organized by the company.
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