How do I sell on Zalando?

Full-color Zalando logo

Would you like to take advantage of Zalando's strong reputation to develop your online sales business? You've made the right choice! marketplace Zalando is the perfect solution for professional sellers of fashion products.

Find out how to sell on Zalando, from creating your account and sending documents to the platform, to managing your orders and customer follow-up.

By following the advice in this guide, you'll be able to launch your business on marketplace Zalando and start generating sales safely.

Zalando registration and settings marketplace

Selling on Zalando Marketplace requires following a few precise steps:

Zalando partner login interface

Sign up for the Zalando seller program

This step is crucial if you want to become a professional seller on the platform. Go to the Zalando website, in the section dedicated to sellers and the sales program marketplace. All you have to do is fill in the registration form and all the information about your company,

Account tracking interface

Please be patient while Zalando examines your application and the documents provided.

Approval times vary, from a few days to several weeks, depending on the volume of requests received. If your account is approved, Zalando will send you a list of instructions on how to start selling on the marketplace,

Log in to your account

Log in to your Zalando seller account

and configure the details of your online store (including delivery and payment options, as well as the name given to your store),

Add your products

Add the products you wish to sell

You can use your seller interface to insert as many products as you like. Remember to include descriptions, product details and high-quality images,

Set your prices

Set prices and manage stock availability

You can adjust prices if you wish. marketplace Zalando allows you to monitor your sales performance with the right marketing tools. This allows you to adjust your strategy if necessary,

Order management interface

Process customer orders on time

This requires daily logistics. If you wish, you can entrust the processing of your shipments to Zalando, for an additional fee,

Video customer service

Ensure customer service with your buyers

including refund requests and product returns, always in accordance with Zalando's established policy.

Tips for optimizing your Zalando product flow

Icon product note

Track your sales performance

With marketplace Zalando you can track your sales performance step by step, thanks to the analysis tools at your disposal. These include in-depth analysis of customer feedback, sales data and market trends. As a result, you can adjust your sales strategy in line with the results obtained.

Icon clothing products

Optimize your store

In addition, you can optimize your Zalando online store by updating your products regularly.
In particular, according to remaining stocks and best-selling fashion items.

Say goodbye to stock-outs

with our Zalando-compatible D+1 payment solution

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Our teams will contact you as soon as possible to discuss the possibility of financing your D+1 sales.